Beauty / Aesthetics
Dubai, UAE
2025
Lunabelle
Clinic
A clinic that wanted to be read as a house, not a hospital.
01 — The brief
Aesthetic clinics in Dubai mostly look the same: clinical blues, before-and-after grids, stock smiles. Lunabelle wanted the opposite — restraint, warmth, and the confidence of a fashion label.
The identity runs on a near-black and warm ivory pair with a gold rule, a fine serif mark, and generous space. Stationery first, then everything else inherits from it.
02 — Role
- Senior Visual Design
- Social Media Design
- Content Direction
- Advertising Creatives
- Digital Campaigns
- Website Design & Development
Visual
system
Fine Serif Mark
Ivory Ground
Gold Rule
Wide Margins
Website
https://lunabelle-me.com
Designed and developed in WordPress and Elementor: treatment pages built on one repeatable layout, booking always one tap away, and a mobile version laid out on its own terms rather than squeezed down from desktop.